Take Off the Mask
Zonta International
A Halloween anti-violence challenge: remove five masks to learn about five hidden forms of abuse.
Case summary
"Take Off the Mask" is a Campaigns project QRSHOP built for Zonta International: A Halloween anti-violence challenge: remove five masks to learn about five hidden forms of abuse.
- Client
- Zonta International
- Category
- Campaigns
- Status
- Campaign live
- interactive levels on types of abuse
- 5
What we built
- Each mask represents one form of abuse
- Tap, or shake your head on camera to remove a mask
- Earn a courage badge and share it
- Helpline numbers included; video never leaves the device
